Website Development * SEO Services * Google Ads Management * Social Media Marketing

Contact: +971 52 900 1810 Email: info@rswebsitesolutions.com

RS Website Solutions: Value Proposition for NCC Holding
Prepared for NCC Holding Group Companies

Six B2B websites.
One group standard.
Six distinct identities.

A single framework to modernise NCC Catering, NIGM, AMAN, Gecko Middle East, Gecko Technical and GRAKO. Built to earn the confidence of procurement teams, facility managers and government clients, and to turn visits into qualified RFQs.

One framework SHARED KIT NCC CATERINGNIGMAMANGECKO MEGECKO TECHGRAKO
// what NCC is solving for

Credibility first, then enquiries.

B2B buyers check a company before they call it. These sites have to prove NCC's standards in the first minute, and make the next step easy.

01

Credibility with B2B buyers

Certifications, HSE record, accreditations, clients and projects shown clearly for procurement and government reviewers.

02

Qualified inquiries

RFQ, site-assessment and quote forms plus WhatsApp and call buttons, measured as conversions from day one.

03

Search visibility, including KSA and Kuwait

Clean service pages, localised country sections, technical SEO and redirects that protect existing rankings.

04

A site NCC's team can run

WordPress with role-based editors and reusable templates, so content, projects, news and careers are updated in-house.

// our approach

One framework, six identities.

Six brands built separately end up looking and behaving like six different companies. Six brands built on one kit look like one group, and ship faster.

01

A shared kit, built once

The parts every NCC site needs, built one time and reused.

  • Service page, project fact sheet, case study and careers templates
  • RFQ and inquiry forms with anti-spam and routing
  • SEO, analytics, performance and security baseline
02

A skin for each brand

Each brand keeps its own look and voice.

  • Colours, typography, imagery and layouts per brand
  • Service structure matched to how that brand's buyers decide
  • English and Arabic with right-to-left layouts
03

NCC's content, optimised

NCC supplies the substance; we make it work.

  • Page copy and Arabic text supplied by NCC
  • Keywords mapped to pages, with titles, headings and metadata optimised
  • Existing pages redirected so rankings carry over
Built on WordPress, as NCC requires, with role-based editors so NCC's own team manages content without a developer.
// brand by brand

Each site built around how its buyers decide.

A rope-access client, a laboratory customer and a catering buyer look for different proof. Each brand leads with its own.

NCC Catering

For Corporate, government and industrial catering buyers; HR and procurement teams; Saudi and Kuwait enquiries

Leads with
Corporate, event, hospitality and large-scale catering, workers village and facilities management, with /ksa/ and /kw/ sections
Converts through
Country-based proposal request forms, localised SEO, English and Arabic

NIGM

For EPC clients, government entities, developers and project owners

Leads with
A filterable project portfolio with a fact sheet for each project, plus HSE credentials, clients and certifications
Converts through
Project request, service inquiry and careers forms

AMAN Integrated Solutions

For Government, contractors, healthcare, hospitality, food businesses and manufacturers

Leads with
Accreditations, laboratory tour, compliance packages, training and pest control, with a full English and Arabic CMS
Converts through
Quote, sample collection, testing, training and pest-control request forms

Gecko Middle East

For Oil and gas, marine and offshore clients, EPC contractors and asset owners

Leads with
Authority first: certifications, safety compliance, client logos and case studies for asset integrity, NDT and rope access
Converts through
Site assessment, technical consultation and RFQ forms

Gecko Technical

For Industrial, commercial and construction clients needing flooring, coatings and waterproofing

Leads with
Before-and-after project portfolio with technical specifications, and service pages organised by flooring and coating system
Converts through
RFQ and technical-enquiry forms

GRAKO

For Facility managers, property owners, contractors and high-level maintenance buyers

Leads with
Safety first: method statements, certifications and a facade and high-level cleaning gallery
Converts through
Inspection request, quotation and callback forms
// from visit to RFQ

Built to generate inquiries, not only to look good.

Every page has a job in one path: arrive, trust, ask, route, measure.

1

Arrive

SEO-ready service and country pages bring the right buyer to the right page, in English or Arabic.

2

Trust

Certifications, HSE record, client logos and projects answer the question every procurement team asks first.

3

Ask

A short RFQ or inquiry form, a WhatsApp button and a call button, always one tap away on mobile.

4

Route

Each request goes to the right NCC team and is also stored in the dashboard, so no lead depends on one inbox.

5

Measure

GA4 and Tag Manager count form submissions, calls and WhatsApp clicks as key events, in NCC's own account.

// the 10-day plan

Two weeks from kickoff, six sites in parallel.

Ten working days from official kickoff and receipt of approved content, brand assets and access. One named approver per brand keeps every stream moving.

1

Kickoff and sitemaps Day 1

Website review, sitemap confirmation for all six brands, NCC Catering country structure, and the content and access checklist. One named approver per brand.

2

Design direction and templates Days 2 to 3

Brand skins, homepage and key page templates, and Arabic RTL setup. Homepage drafts for all six brands go to NCC for approval by the end of Day 3.

3

Parallel build Days 3 to 6

Six streams build service pages, project portfolios, careers and the /ksa/ and /kw/ sections on the shared kit, then load NCC content.

4

Leads, SEO and tracking Day 7

Forms and routing, SEO setup, GA4 and Tag Manager events, performance and security setup.

5

Testing and approval Days 8 to 9

Responsive, browser, form, tracking and RTL testing, UAT fixes, redirects, and sign-off for each brand.

6

Go-live and handover Day 10

Each approved site replaces its current one, with redirects in place, followed by CMS training and a handover guide.

// keeping the clock honest

What we handle, and what we need from NCC.

The schedule holds when content and access arrive on Day 1. If anything is late, the affected milestone moves day for day and we say so the same day.

We handle

  • Sitemaps, templates, build and testing for all six brands
  • English and Arabic RTL setup and the /ksa/ and /kw/ sections
  • SEO structure, redirects, forms, GA4 and Tag Manager setup
  • Security hardening, backups and performance
  • CMS training, handover guide and a 90-day warranty

We need from NCC

  • Final approved copy, logos, images and certificates
  • Arabic text where Arabic pages are wanted
  • Hosting, domain and DNS, SMTP, GA4 and Search Console access
  • One approver per brand, with a 24-hour turnaround
// why rs website solutions

What working with us looks like.

Six commitments you can hold us to.

01

One accountable lead

Jayanthi Vinayagamoorthy leads the programme personally from kickoff to handover. WordPress engineering is delivered by specialist developers she engages and manages, and RS Website Solutions stays accountable to NCC for the result.

02

Daily visibility

A written update by 18:00 GST every working day: what is done, what is next, and any risk, with a mitigation plan the same day a delay becomes possible.

03

Drafts early, not late

Homepage drafts and templates for all six brands by Day 3, so Marketing sees real pages in the first week, not a plan.

04

NCC owns everything

Analytics, Tag Manager, hosting, domains and data sit in NCC's own accounts. Every plugin and licence is listed and approved by NCC before purchase.

05

Care after launch

90-day free warranty, a monthly Health Snapshot, and a quarterly Data and Security Trust Check. Critical issues are answered within 1 hour, everything else within 4 business hours.

06

Clear scope, no surprises

NCC supplies the page copy and the Arabic text. We structure and optimise it for search and for buyers. Inclusions and exclusions are written down before work starts.

“Valuable support in requirements gathering and development of model websites for countries and regions.”

From a Letter of Appreciation signed by the Vice President and Chief Information Officer of The World Bank (October 2004), recognising Jayanthi Vinayagamoorthy's work on the Bank's Internet Services Program.

Also recognised by Satyam Computer Services (2003) for site development and delivery on a World Bank project, and Oracle certified.

13+
Years in enterprise technology
9.5–10
Years with World Bank ISG and UN Treasury
150+
Websites built for countries and regions during the World Bank tenure
6
NCC brands on one shared framework

Agree the next step, and start the 10-day clock.

Confirm the priority brands, name one approver per brand, and share the content and access checklist. We take it from there.